Paul asked:


On a warm and sunny morning one of the close friends came and proposed me to join in shopping with her. I was already preoccupied with my kids so I tried to convince her to go alone. For that I used questioning method. In response to my question that why she need my presence during shopping? Her reply merely depicts every ones’ dilemma. She reasons that “you are trustworthy to say which product is good for me and what would be its reasonable price?”

Her answer is perfect clue for Marketing fellows and especially high pressure marketing. Every one south give true and friendly advice which may leads to one’s own benefit rather than only selling person’s causes. Companies spent a lot for product promotion. One research suggests that the average marketing spent of companies in Australia is around 8% of revenue i.e. if one of our leading Australian companies shows $1,000,000 gross turn over equals $80,000 spent on marketing. I also have observe that on an average one Australian company annually spend $90,000 on a 30 second TV commercial that people will forget about 2 days later or 50,000 on a direct mail campaign that gets thrown in the bin OR spend $20,000 on a promotional campaign that will be in your clients hands, on their desks or on their heads 12 months later! It is the marketing medium that just keeps on giving. Thus wise one may conclude that one should make the product such a way that one is going to sell it to one’s closest friend. This way of thinking definitely saves your marketing spent and strengthens your brand too.

I hope that our Australian companies should not be only customer friendly but should be by and large all over society friendly so we make life easy and comfortable for our next generations. Here I precisely mean to eco-friendly. Products, production methods, product packaging, factory and company offices all should be eco-friendly. Recently I notice some green products on www.brandable.com.au . Mr. Paul Riddett, Chief Brandologist shows not only branding technique for variety of products but also enable us to obtain green products with reasonable prices. They range from Promotional Products to Corporate Gifts, Promotional Items, Branded Merchandise, Corporate Uniforms, Corporate Clothing, Branded Clothing, Brandable Promotional Clothing, Corporate Pens, Branded Merchandise, giveaways, Embroidered Clothing and so many Branded Items.

Mr. Paul’s advice to the fellow country men to use products with recycling logo seems valuable. Apart from the vast territorial resources Australia have abundant sea treasures. Unique species of the flora and fauna may have adverse impacts due to our greedy marketing and consumption habits. If you agree with this definitely write us.



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Sandra Stammberger asked:


Ever thought of starting your own fashion business?

If you answered yes, try to buy wholesale clothing before starting your business. Buying Wholesale clothing branded or not branded, can give you great discounts and resell them with high profit margins. Buying wholesale clothing can give you many benefits as a businessman.

Businessmen who buy wholesale clothing and resell them at a bargain price can accumulate huge profits from their customers. This is because they can get their products at a very cheap price. They can get their products with discounts for as high as 70%.

With today’s economy, many people opt for cheap clothing to save money for other important purposes. You can take advantage of the poor economy by selling cheap clothing. You can put up a one dollar store where all items of clothing can be sold for a dollar. This store can really give you high profits if you do it right.

This strategy is only the first. You can also sell your wholesale clothing products on the internet. You can register at an auction website where you can display your products and wait for people to bid. Just imagine, starting your clothing bid for one dollar can go as high as ten dollars. Remember, this is just for one item.

Try selling on a flea market. This is where most people buy cheap clothes. Sell your products at a cheap price. Many people like it cheap and fashionable. Besides, who wouldn’t want to get great quality and fashionable clothing at a cheap price?

To be successful in the clothing business, you should first search for wholesale clothing dealers that offer great discounts for their products. If you found one, you should first take a look at their products to ensure the quality. Also, make sure that the clothes designs are what people are looking for. A great way to do this is to base your search on what you see in the streets. Determine what clothes designs people likely wear. It is also a great way to look for designs that famous personalities wear. Remember that actors or actresses are trendsetters; many people would really want to copy how their favorite actor or actresses dresses.

Remember, people are choosy on what they wear, and some people cannot afford to buy expensive branded clothes, so their next option is to buy cheap clothes that resemble what the branded clothes looks like. The designs of what you sell can determine your business’s success.

It is up to you to determine what type of clothing you should buy from wholesalers. You can either buy men’s clothing, women’s clothing, kid’s clothing or all of it for you to resell them at a much cheaper price.

However, there are many other businessmen in this business. Chances are, you have many competitors in this business that have the same idea as you. The best way to compete with them is to sell cheaper clothes. Find a wholesaler that sells clothes cheaper but has great quality and has designs that people want to buy.

Another strategy to compete with other clothing businesses is to have a promo of “buy one, get one free”. With wholesale clothing, this is possible. You can afford to give away one clothing for every purchase because of the cheap price of acquiring your products. Be sure that you have the numbers right before making this offer.

Make sure that you do not run out of products, it is important that the wholesaler is near your area where you sell your products.

Buying wholesale clothes is a great way to start your very own business.



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